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SO YOU WANT TO DO CRAFTSHOWS… 16 CRUCIAL LESSONS I LEARNED
BY DOING CRAFT SHOWS

Warren Feld
16 min readJun 9, 2021

LESSON 7: Set Up For Success

From my online video tutorial: SO YOU WANT TO DO CRAFTSHOWS…
16 CRUCIAL LESSONS I LEARNED
BY DOING CRAFT SHOWS

Instructor: Warren Feld

LESSON 7: SET UP FOR SUCCESS

Imogene McAllsiter Rosenstein. Remember she had no plan or strategy for choosing shows. And, guess what, she had no plan or strategy for setting up at shows, either.

Imogene, bless her heart, loved plaids. She would set up a table, and cover it with a dark, plaid cloth, and lay her jewelry onto the cloth. She liked to push her table up to the front of the booth, and sit in a chair behind it. Her boxes of supplies and inventory were stacked up against the back of her booth, no effort to disguise or hide them.

YOUR BOOTH IS YOUR SHOP

Your booth should be cohesive, visually interesting and functional.

You do not want your booth to be disorganized, dis-inviting, intimidating.

Setting up for success means having a good understanding of…
1. Booth Design
2. Lay-Out and Table Set Up
3…

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Warren Feld
Warren Feld

Written by Warren Feld

Beading and jewelry making have been wonderful adventures, from custom work, production work, and teaching. *Design is about the ability to make smart choices.

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